Prior to producing your first video, there will be a 3-4 week period of building all of the design and branding elements that we will use for your ongoing production. The production process for end-of-quarter videos is typically 3 to 4 business days from the day of the principal interview.
Do you require a client to host the videos you produce on the WAV platform?
Clients are not required to host on our platform. Some clients already have a video hosting platform and prefer to have us deliver the media file for upload to their exiting provider. WAV’s hosting is an agency account built on the WISTIA platform ( https://wistia.com/ ) which is one of the leading corporate video hosting platforms currently available. It offers fully responsive and adaptive streaming on any device as well as extensive tracking and privacy controls.
In what form do you provide the videos?
For the majority of clients that use the HD hosting account we provide, you will receive your video as either embed code that you can place on your website or as a page link that you can send in an email. If we send you the file upload to your own platform you can get either as an .MP4 or a .MOV file. We also provide a service upgrade where the videos can be embedded at the background of your websites home page as it is on WAV site.
How does video view tracking and password protection work?
For clients that use the WAV hosting platform, you have automatic view tracking as well as the option to secure your videos for private sharing with password protection, gating, and domain restriction. For non-password protected videos you can see when and how much of your video has been watched and when password protection is engaged you can also see who it is.
What is included in the onsite video upgrade?
For firms that have established brand identity and attractive corporate offices, we recommend purchasing the onsite videographer option so that we can capture original custom b-roll specific to your firm. This will typically include the approach to your building, your reception area, employees walking and talking in hallways and between desks or workstations as well as employees at work on their computers or on the phone. When available, shooting meetings in progress is also valuable to capture. This process generally takes 2 to 3 hours of time in your offices.
How are you able to get stutter-free HD footage over the web?
WAV has engineered a unique approach where the interview is done remotely over a Google Hangout session but the actual recording is being done locally on the client side using a preconfigured high-end WAV Chromebook. This means that the recording itself is not subject to the pauses and stutters that are typical of web meetings.
Is it required that the videos be under 4-minutes?
Not required, just very strongly recommended. Studies of viewer retention show large drop-offs beginning around 2-3 minutes so 4 minutes is the practical outside limit for how long someone will watch a video of this type.
How is payment and billing handled?
Payment for video packs and upgrades billed 50% at contract execution with a pro-rata 50% for each video billed at acceptance and delivery. Video hosting and tracking are billed quarterly.